We’re happy to use the B word

It makes us smile to see other brokerages doing everything possible to avoid using the B word.

You can wrap it up anyway you like, consultants, advisors, service managers are brokers whether they are comfortable with the label or not! Historically many brokerages were faceless businesses solely focused on ‘screwing down’ service providers on cost and disregarding the resultant impact on service or performance.

We are proud to call ourselves a broker

What makes us really proud, as a brokerage, is our ability to optimise and add value to the services received by our clients. Not owning and bins, trucks or facilities provides us with the flexibility to source the highest quality and best-fit service provider for each individual client. We are also very conscious that a lot of innovation happens in the smaller regional businesses (they have to innovate to survive) and we are focused on bringing the best of this to our clients.

The opportunities to add value is not limited to service provision or processing technology. However, data, information and education have become increasingly important requirements for our customers when looking for opportunities to improve the way they manage, develop and report on their investment in waste and recycling services.

I truly believe that when things are done right, there is a mutually supportive relationship between the waste management companies providing services and the brokerage that employs them. The reality is that many smaller service providers would never appear on the radar of those businesses seeking to procure national waste contracts if it were not for subcontracted work.

For those who continue to have concerns around the commercial viability of working with brokers It is no different to any number of other sectors that utilise multiple sales channels often incorporating third parties or agents in addition to their own direct sales.

The ability of businesses like UKWSL to work with such high profile and highly regarded brands such as TUI, Network Rail or Cancer Research demonstrates that the client’s focus is more on finding the right partner to deliver an innovative cost effective service.

This is an Extract from an article published in Materials Recycling World (27th June 2015) written by Chris Giscombe click here to read the full piece.